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Facebook fan page like button Facebook Introduces New Like Button

Facebook is ever evolving! It took a while to get over inviting your friends to become your fans on your Fan Page. Did you find that too? The term “fan” is unusual in a business context for many of us.

Today, the world’s largest social network is in the process of changing “Become a Fan” to “Like”. Why the change? Read More→

Categories : Facebook
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smss10 button Free Ticket Contest for Social Media Success Summit 2010

Do you really want to attend Social Media Success Summit 2010 but just cannot afford it?  Now you can win free tickets (and it’s super easy)! See  Free Ticket Contest

This is the web’s largest online conference dedicated to help businesses succeed with social media marketing. Read More→

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Did you realize your Facebook Fan Page profile picture can be as big as this?

[Have updated this post as the new size is 540 pixels high by 180 pixels wide.
Facebook still refers to the vertical banner on your Page as your Page Profile Picture. This post is intended to encourage you to maximize your visual branding of the vertical banner on your Facebook (Fan) Page.]

tina fan page photo Make your Facebook Fan Page Picture Full size

Very generous of Facebook to give us all this valuable space on their site – the second most popular site on the globe! (Alexa)

A picture is worth a thousand words! And all this space is free!

How to Make the Best Use of this Free Space

1. Do this first – upload your full-size profile picture – 540 pixels high and 180 pixels wide. Grab your designer or Photoshop friend! Aviary is a free online photo editor you can use to create your vertical banner if you are using a single photograph.

2. Keep your branding consistent. On your Fan Page, Facebook allows you to promote your products or services – so go for it!

3. Include a photo of you in your profile picture – its about connecting with people.

4. Include your core offering so your visitors can see immediately how you can help them. Read More→

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consistencykey Consistency is Key on Social Media PlatformsMake it part of your daily routine and – most importantly – part of your daily marketing activities to tweet and update your Facebook fan page and profile status.

Why is this important?

You are creating instant visibility for yourself. Your updates go out – on Twitter to the Twitter stream of all following you and on Facebook to your news feed and will be seen by your friends or fans respectively.

Your new daily routine will also give you the opportunity to share your knowledge (link to your blog post) or link to useful information (on someone else’s blog). This will build your relationships and position you as a valuable resource or an authority in your field. Read More→

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twitterfollow Start Your Social Media Success Strategy Here   Decide on Your Outcome

Your first strategic step towards mastering the Social Media sites to market your service or product online is to decide what you want to achieve. First ask yourself:

  • What result do I want?
  • When will I accomplish this by?
  • How many minutes will I allocate to this each day?

Be as specific as possible so your results are measurable. Why am I asking you to do this? So you don’t fall into the time wasting trap and you know where you are going. Entrepreneurs can’t afford to waste their time. You know how easy it is to become distracted on the internet so begin with the clear intention of using your time to achieve a specific result.

Tip: As you kick off, work on one project at a time to avoid becoming overwhelmed and keep yourself sharply focused.

You want to increase the traffic to your blogsite by how much? (Check your stats now so you can measure your results later.) Or is your plan to have one thousand fans on your Facebook fan page at the end of eight weeks? Read More→

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