Social Media Strategies :: Social Media Marketing Mentor : Tina Cook

Jan

Social Media Marketing Guru Gary Vaynerchuk’s Success Secrets

By Tina Cook · Comments (0)

This is an amazing interview that apparently hasn’t been aired yet on CNN’s Piers Morgan Tonight. True to Piers’ style he grills Gary and true to Gary’s style he has answers that will surprise you and change the way you think. (Except one question has Gary stumped!)

Why does Gary think our grandparents are more equipped to run a business today than we are?

What is Gary’s secret to building a $60 million business?

What’s the best way to promote yourself on Twitter?

Why does Gary believe we are living though the humanization of business?

What are the most effective, simple ways to make your business start to zing?

What is the biggest problem Gary sees in Social Media today?

What’s the biggest thing Gary sees going on and why did he call his latest book “The Thank You Economy“.

As we become more obsessed with the Internet, are we becoming a bunch of boring geeks?

How is the Social Web bringing the world closer and what is it scaling?

Why does Gary say the game has changed and the rules are very different?

Gary mentions Quora, Tumblr and Instagram during the interview. Have you added either to your Social Media repertoire yet?

Categories : Social Media Strategies

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Sep

New Eyes Create New Opportunities

By Tina Cook · Comments (0)

“The real voyage in discovery is not seeking new lands,
but seeing with new eyes.” ~ Marcel Proust

Social Media and our new online world of inter-connectivity integrates our personal and professional lives whether we like it or not. I love it! Do you?

The merging of our work and play, online and offline worlds in the 21st century is a new fascinating choreography for most of us. We know how to build relationships with our prospects and clients offline. How do we do that successfully online without stepping on toes? How do we do that in the Social Media territories of Facebook, Twitter, YouTube and now Google+? What online adventures are open to you now if you see with new eyes ? From a practical point of view, have you looked at your online flagship – your home page – with new filters?

At one level, by embracing the new online technologies, I’ve been able to see and share events and the intimacies of marketing strategies in the making and bold new business success plans with colleagues and clients on different continents from San Diego, California to Auckland, New Zealand. This was just not possible before in the age of the fax machine and telephone. I didn’t need to travel to new lands physically. I did need to change my routine to fit in with the timezones of my clients or the events. I discovered the vast new landscape of opportunities for web entrepreneurs from the comfort of my coastal home office.

This visual insight (there’s a full size version below) with words by Marcel Proust reminds us of another opportunities at deeper levels – each of us in a different way. Doubt the French novelist had any inkling of the new galaxy of the Internet when he penned this wisdom around the early 1900s. Or the multiple meanings his words have in the 21st century. His creative tools were very different to the many mediums available now to express ourselves from YouTube to the avalanche of new Smartphone apps from tweeting to vlogging (video blogging).

Categories : Social Media Strategies