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Did you realize your Facebook Fan Page profile picture can be as big as this?

[Have updated this post as the new size is 540 pixels high by 180 pixels wide.
Facebook still refers to the vertical banner on your Page as your Page Profile Picture. This post is intended to encourage you to maximize your visual branding of the vertical banner on your Facebook (Fan) Page.]

tina fan page photo Make your Facebook Fan Page Picture Full size

Very generous of Facebook to give us all this valuable space on their site – the second most popular site on the globe! (Alexa)

A picture is worth a thousand words! And all this space is free!

How to Make the Best Use of this Free Space

1. Do this first – upload your full-size profile picture – 540 pixels high and 180 pixels wide. Grab your designer or Photoshop friend! Aviary is a free online photo editor you can use to create your vertical banner if you are using a single photograph.

2. Keep your branding consistent. On your Fan Page, Facebook allows you to promote your products or services – so go for it!

3. Include a photo of you in your profile picture – its about connecting with people.

4. Include your core offering so your visitors can see immediately how you can help them. Read More→

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consistencykey Consistency is Key on Social Media PlatformsMake it part of your daily routine and – most importantly – part of your daily marketing activities to tweet and update your Facebook fan page and profile status.

Why is this important?

You are creating instant visibility for yourself. Your updates go out – on Twitter to the Twitter stream of all following you and on Facebook to your news feed and will be seen by your friends or fans respectively.

Your new daily routine will also give you the opportunity to share your knowledge (link to your blog post) or link to useful information (on someone else’s blog). This will build your relationships and position you as a valuable resource or an authority in your field. Read More→

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